Live at Atlassian Team ’26 | May 5-7, 2026

Why Product Data Is the Future of Ecommerce | Bijan Vaez, Merchkit

In this episode of Back Up to Level Up, recorded live at ShopTalk 2026 in Las Vegas, Janet Khoshaba sits down with Bijan Vaez, Co-Founder of Merchkit.
eCommerce
eCommerce

Bijan shares how his experience managing millions of SKUs led him to build an AI-powered product data platform—and why clean, structured product data is the foundation of modern eCommerce.

As AI and agentic commerce evolve, the quality of your product catalog is becoming one of the most important (and overlooked) growth levers.

Key takeaways:

  • Why product data is critical for AI-driven ecommerce
  • The challenges of managing millions of SKUs at scale
  • How AI is eliminating manual catalog work
  • Why positioning and market understanding unlock growth
  • Founder advice: “If you want to win, you have to be in the game”

If you’re an eCommerce operator or founder, this episode highlights a key shift happening behind the scenes—and how to stay ahead of it.or, this episode gives you a clearer picture of what actually drives growth in today’s commerce ecosystem.

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The Subscription Bet That Changed Everything | Benjamin Elmalek, Stone Street Coffee

In this episode of Back Up to Level Up, recorded live at ShopTalk 2026 in Las Vegas, Janet Khoshaba sits down with Benjamin Elmalek, Chief Digital Officer at Stone Street Coffee.
Innovation

Why Most Ecomm Brands Get Inventory Wrong | Rachel Dauchy, NetDeposited

In this episode of Back Up to Level Up, recorded live at ShopTalk 2026 in Las Vegas, Janet Khoshaba sits down with Rachel Dauchy, Ownde and Founder of NetDeposited, an eCommerce accounting firm specializing in inventory-heavy businesses.
eCommerce

They Said No One Would Pay for This…They Were Wrong | Mike Potter, Rewind

In this episode of Back Up to Level Up, recorded live at ShopTalk 2026 in Las Vegas, Janet Khoshaba sits down with Mike Potter, Co-Founder and CEO of Rewind.
Entrepreneurship

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We’re booking guests for upcoming events. If you’ve been through a business journey and came out with a lesson, we want to hear it.

5–10 minute episodes, filmed live at industry events, professionally produced, and published on YouTube and social. You walk away with polished content you can keep and share.