Eduardo shares insights from working with some of the world’s largest brands and what it really takes to succeed in eCommerce—from startups to enterprise.
From his journey as a technologist to advising global brands, Eduardo breaks down the mindset, tools, and evolution shaping modern commerce.
Key takeaways:
- What successful eCommerce brands do differently
- Why technology is critical to delivering great customer experiences
- Lessons from working with enterprise brands and startups
- Why mindset—not resources—is often the biggest blocker
- What’s next for eCommerce: agentic commerce and AI
Whether you’re building a brand or scaling one, this episode offers valuable perspective from inside Shopify.