Live at Atlassian Team ’26 | May 5-7, 2026

The Future of Product Discovery Is AI | Vinod Kumar, Syntheum AI

In this episode of Back Up to Level Up, recorded live at ShopTalk 2026 in Las Vegas, Janet Khoshaba sits down with Vinod Kumar, CEO and Co-Founder of Syntheum AI.
AI
AI

Vinod shares how AI is reshaping eCommerce merchandising, and why traditional product discovery methods like grids and search are being replaced by more dynamic, conversational experiences.

From simplifying complex tech stacks to building an agentic merchandising platform, this conversation explores how brands can deliver more intuitive and personalized shopping journeys.

Key takeaways:

  • Why traditional product discovery (search + grids) is evolving
  • How AI enables conversational, personalized shopping experiences
  • The shift from service-based solutions to scalable products
  • Why simplifying eCommerce operations is a massive opportunity
  • Founder insight: relationships are the foundation of growth

If you’re an eCommerce operator or founder, this episode gives you a clear view into where merchandising—and online shopping—is headed.

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The Subscription Bet That Changed Everything | Benjamin Elmalek, Stone Street Coffee

In this episode of Back Up to Level Up, recorded live at ShopTalk 2026 in Las Vegas, Janet Khoshaba sits down with Benjamin Elmalek, Chief Digital Officer at Stone Street Coffee.
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Why Most Ecomm Brands Get Inventory Wrong | Rachel Dauchy, NetDeposited

In this episode of Back Up to Level Up, recorded live at ShopTalk 2026 in Las Vegas, Janet Khoshaba sits down with Rachel Dauchy, Ownde and Founder of NetDeposited, an eCommerce accounting firm specializing in inventory-heavy businesses.
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They Said No One Would Pay for This…They Were Wrong | Mike Potter, Rewind

In this episode of Back Up to Level Up, recorded live at ShopTalk 2026 in Las Vegas, Janet Khoshaba sits down with Mike Potter, Co-Founder and CEO of Rewind.
Entrepreneurship

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We’re booking guests for upcoming events. If you’ve been through a business journey and came out with a lesson, we want to hear it.

5–10 minute episodes, filmed live at industry events, professionally produced, and published on YouTube and social. You walk away with polished content you can keep and share.